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American Academy of Cosmetic Dentistry Accreditation Workshop

Part 1 - What is accreditation?

Dr. Bradley Olson, DDS
Dr. Bradley Olsen will discuss not only what the AACD accreditation process is but he also reviews reasons why you would want to do it.

My job this morning is of course to educate you about the process but I have a more important job. My more important job and Jack thank you for those kind words cause that's really what I try to do. My job also is to motivate you. I want you to see this process for what it is. One that it's approachable and two that it's attainable, so I want you to feel that it's approachable and I want you to understand that it's attainable. It doesn't mean that we're going to tell you this is easy. That it's a snap. That you'll just run back to the office, you'll knock out five cases, you'll submit them and everything; waters will just flow like that. It's a challenge. There's no question, it's a challenge. But you want that challenge and that's what we want in our profession. We want to be challenged. That's the way you're going to grow, that's the way you're going to step up. There are things you're going to look with cases you've never look at before. There's an incredible growth process that happens with accreditation. So that's really what I'm here to help motivate you and move you into that direction. So it's interesting when we talked about certification. You see I put that in quotations there because cosmetic dentistry is not a board certified specialty. So we're just going to get that out of the way right now. We all know that's the case. However, what accreditation tries to do is mimic a board certification and so this process has been moved along over the years to follow exactly along those lines. And you'll see as I lay that out for you this morning how that works. How the protocol works. How the rules and regulations and accreditation work and what it's about. And you'll see that process as we go through but that's really what we're trying to simulate is just as if cosmetic dentistry was a specialty and you were going to sit for your board examination. That's what this process works its way through. Okay. So, why Why would you put the time in. Why would you put the effort in Jack hit on a couple of points there for you. But what I did one time. I'm also an examiner for the accreditation process. And so at one of our exam sessions, I got my notepad and paper and I went around to the accreditation examiners and I said tell me why. Tell me why you did it. Tell me the value in it. So I got a number of different responses. And ones can actually put into words that it was invaluable to them in their growth and their practice as they move forward. Credibility is a great thing. I think not just for our profession. I think credibility is important for the public. It's easy for everybody to say they are cosmetic dentists. That's a simple thing to say. But we all know that we see varying levels of cosmetic dentistry and how it's handled. And one of the things about of having some type of certification process is that when you go through that, you do have some background to what you're saying. So I've been through the process, here's what I'm saying. I'm saying I'm a cosmetic dentist. I'm saying I can do these things and I've proven it before a panel. So, the sense of accomplishment and the journey. You're going to hear a little bit, I have some testimonials coming up here for you. You'll hear a little bit more about this. This was an interesting one, right here. And talk about money. Now when I get accredited, I will have to tell you that nobody started, from the day I get accredited, nobody stopped by my office and started slipping checks under the door. It didn't quite work like that. However, I do believe that if you have an increased self-esteem, if you are more credible, that dentistry is more fun if you've gone through a rigorous journey. When you present yourself to your patient both in your introduction to them and your consultation with them, all of these things I believe can help lead to that one. So, any how some other things just the challenge of taking it on your eye, the way you're going to look at cases, different than the way you've ever looked at them before, this is helpful not just in terms of accreditation. It's going to be helpful in your practice day in and day out in your growth of how you look at these cases, how you take these cases on, how you treatment plan them and how you, but for me the biggest thing which we all have to admit we continually do in our practice, nonstop is correct the errors. Okay. Correct the faults that we ran into. Cause we all continue to have them. Whether it's something that I've done clinically, whether it's something my laboratory is delivering to me. We have to have a way of correcting these things and having the eye to do so. Cause unfortunately your patient really not going to tell you that there's an axial inclination and an incisal embrasure issue. What they're going to tell you is I don't like it, doc. You know I'm looking in the mirror here and I'm not liking what I'm seeing. And that's the most they'll probably going to give you. You have to take it from there. You have to be able to look at that case and say I think I can see what they're seeing. Let's talk about some of these things. Let's talk about what your concerns are. Now you're delivering something to them if they're going to be, not only their need, it will exceed their expectations of what they're looking for. And of course what is the academy all about. Here's the bottom-line. Okay. It's really about education. The credentials are wonderful thing and it's a great thing to have and it's a proud moment but the education you gain as the process moves along is really invaluable. So let's take just a minute. I'm going to run a little video here for you, and I'm going to let you take a look and you can hear what some of the members have had to say. Trying to find a place to fit accreditation into your life, trying to find a place to fit accreditation in your practice, trying to carve out the time. That's a hard thing to do. If you just start incorporating it as part of the way you envisioned the future of your practice and if you just start moving in that direction, we'll talk more about that as we go through the morning. I think you'll find that it becomes a process that's much more doable than trying to find just that one day that you only do accreditation cases or that one type of patient you only treat creates a much more of an obstacle for you. So it's a matter of just, you know, kind of diving in and going for it and taking the bull by the horns and attacking the process. So let's talk about it and let's move forward from there. So I put some tips in here for you as we go along. So my first tip is make the commitment. Tell yourself that starting Monday, back in your practice, you're going to start moving in this direction. This is where you're going and dive in. Okay. So where are we right now with accreditation Charles was asking me earlier. He said what's going on with accreditation these days. And right now we have about 800 folks who are eligible to submit cases. So that means that they have met the criteria that we're going to talk about coming up of what you need to do in order to be eligible to submit cases. Then we have a number of, about 100 folks in the process where they put in at least one case of where they are right now and then we got a number of folks right here on the edge. They're getting ready to get there. So we've got that 35-40 group, that's about to make that step over just by finishing their last case that they need to do. So what's required So here are your requirements. Yes, all the requirements here are exactly the same. You're going to attend half the scientific session, which means you're attending virtually every other one. If you're in the accreditation process, I can't envision why you would not be attending every scientific session. That's just is going to be for a number of reasons, the networking, the mentoring process, the connection to the case types, to the track lectures which are given for the case types so all these things come together in that meeting, so meeting that requirement very straightforward. If you stay through the morning and if you stay through this afternoon, you will have met all your workshop requirements. So there will be no more workshop requirements. We'll talk about additional resources but the two workshops, the accreditation and criteria, if you can't stay this afternoon, I will be doing the criteria workshop again in Dallas. So you can take it at that point in time as well. And if we get it up on e-learning, that's another place that it will be available as well. Then you have three exam portions. And the first one is the written exam. Pass the written exam. Once you passed the written exam and you've done the required workshops, you are eligible to begin submitting cases. Then the clinical case exam. We'll talk about what those are. There are five of those. And then you have finally to conclude is your oral defense of your case which is oral examination. Well talk about that as well. Okay. So these are the two required workshops. Here's, I was actually talking last night or yesterday afternoon with John Sullivan who is our vice president. And John was mentioning to me that he said one of the most valuable things that he did is he still remembers that advance accreditation workshop that he took when it was first coming out I guess, I don't what year it was. But he still looks back of that as one of the most valuable tools, he had in understanding what he needed to do and how he needed to move forward. And we try to do this during the course of the year. I just recently was at the Mid-Atlantic Center for advanced dental study in Chesapeake, Virginia. And I did an advance accreditation workshop here just last September. This last month I believe it was Marty and Fred, we're up in northeast doing one. So we try to also move to west east as well and try to do them but we always offer them at the annual scientific session. So there'll be an advanced accreditation workshop which we'll be running the same time as my workshop but since you've already done the accreditation and the criteria that would be a great opportunity for you to attend the advanced accreditation workshop. And what happens in the advanced accreditation workshop is that the first morning portion of that is basically the instructor is trying to gear your eye just as if you were being trained as a dental examiner, accreditation examiner. So going through the process of what that's about. Calibrating you, bringing you together, having the group understand what the parameters are and looking at cases together. Then the rest of the day is spent looking at cases and that, those cases are your cases. And there's three ways you can bring cases to that. One way is you bring a case that you're thinking about doing for accreditation and you'd like some feedback from the mentors in the room. A second type of case you can bring is one that's in the process. You've done your first layering of resin on a tooth for the dentist. You've done a try in as a laboratory ceramist, or as a dentist, you've done a try in of one of your case types. But you haven't seated the case yet and you're interested in feedback of what they're seeing at that point in time. And then of course the third way is to bring case that you've completed and ask the group to look at it and evaluate it for its standard ofaccreditation. Does it fit in that zone of excellence that would make it through It can be an intimidating process and it can be a little scary. People lots of times, when I see almost every workshop I've ever done is you'll have a certain group of people who say yes I have cases. They'll hand them right over and we'll load them up into the computer and we'll put them on there. But there's also people who sit back and they're like they're not so sure about this but they got the cases but they're not telling you they have the cases. They're just hanging back with them. But that's okay. I understand that. But what they find and what the idea behind it is as you find that is very quickly that it is safe room. It's about education. It's not about picking on somebody. It's not about beating somebody up for the dentistry they're doing. It's about learning. And anybody who deters from that is asked to leave. Quite frankly no one, if I'm doing an advanced accreditation workshop, nobody in the room is allowed to take potshots at anybody or any work that goes up on the screen. We're there to talk about it as a group and what I found universally is the mutual respect in the room is always great. So it's a super opportunity to bring your cases and let them have them evaluated. Not only do you learn from the cases that you're doing but as you well know you get a lot of knowledge from cases that other people are involved in as well. There are two guides. The guide to photography will be out soon. If you look at this guide carefully enough on here, you see some slides sitting on the cover of that guide. Slides have been gone now. So there are not more slides. Thank goodness. But I remember going through. I went through the process with slides. So you have to stop and realize that I would do a try in or an insert, whatever, and I would take the photos and then I have to pack them up and then I have to mail them out and then I have to wait for them to come in the mail and then I have to look at it and realize, oh I miss that shot. I have to bring the patient back and take two more shot and then mail those back out and bring them back in again and do that with the try ins. I mean just I look back in the process of how, what a short time ago it seems but still how archaic it seems. So digital has made all the difference. Of course we'll talk about the digital parameters, what the rules and regulations on that are. But the new guides will be out pretty quickly. End of the month. Great.